Some brand management, collaterals that I designed and produced during my full time jobs.
Centre for Future-ready Graduates - Bottled Water
Proposed and recommended having centre's own labeled bottled water to increase visibility and outreach. Designed label, negotiated and managed to secure a reduction of price with vendor to get a bulk price, which resulted in a cost savings of 29% for the centre.
Jean Monnet Network, Challenges to Multiculturalism and Multilateralism (CMM) Logo - 2016 to 2019
The logo is designed with the acronym, CMM in mind. All lines and shapes used in designing the logo uses upward strokes, which symbolises forward-looking of the network. The design includes 4 ribbons; each strand represents each partner, together it represents strong ties/bonds between the different partners working collaboratively towards a common goal. Lastly, the colors are carefully shosen to represent each partner, ie Blue-EUC, Red-UM, Yellow-UI, Blue-MU.
Jean Monnet Network, Challenges to Multiculturalism and Multilateralism (CMM) Banner and Brochure
Planned and managed centre's brand identity. Designed banner, brochure, collaterals for the centre to ensure brand consistency in order to solidify brand recognition among our target audience.
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